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Walmart

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Pedigree Website

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Sears Towel Gallery

Do you know the difference between Egyptian and Supima cotton? Don’t worry, you’re not alone. That’s why we created this informative microsite for Sears. As a writer, my favorite part was the fun quiz that helps customers find the perfect towels for their lifestyle. NeilNeedleman-Sears Towel Gallery
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Kool-Aid Pop ‘n Drop

Kool-Aid, a perennial favorite of kids, launched this new product to appeal to the teen/early-20s age group. So we created this campaign filled with youthful attitude, suggestive copy, and bold graphics. Download Creative
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Light N Fit Website

This website featured product information, nutrition tips, and helpful tools for health-conscious women. Download Creative  
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Catapult Website

One of my favorite projects at Catapult has been writing the agency’s own website. Having the inside scoop on the agency paid off. I think I captured Catapult’s spirit in my copy. Download Creative
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